Benchmark Your Brand: The New MarTech Maturity Assessment from CMO Council
📢 Call out to all CMOs, especially the ones in Asia. You have an excellent opportunity to see exactly where your brand stands in the race for MarTech leadership by benchmarking against other brands and organisations.
Nothing works better than sharing externally validated data with senior stakeholders to drive change in the right direction for your functional area.
The CMO Council, in partnership with Zeta Global, has launched a new MarTech Maturity Assessment designed exclusively for senior marketing leaders.
By taking part, you will be able to:
a) Scorecard your MarTech readiness
b) Map and model your future migration strategy
c) Evaluate AI-powered adoption and data intelligence progress
d) Audit staff proficiencies and application competencies
e) Pinpoint organisational willingness to embrace innovation
At the end of the assessment, you’ll get a personalised report card showing your current MarTech maturity, plus tailored recommendations to overcome barriers and accelerate your path to marketing-technology transformation.
The race for MarTech leadership is accelerating, and those who fall behind risk losing their competitive edge.
👉 Don’t miss this opportunity to benchmark yourself against peers and uncover actionable steps to get ahead.
You will need to opt in for the survey to receive your complimentary rankings and recommendations.
Link for the survey: https://www.cmocouncil.org/surveys/Marketing-Intelligence-Transformation-Assessment
